Many software platforms (like Wati, Interakt, or Aisensy) run on Meta's official WhatsApp Cloud API. While official, the Cloud API comes with heavy hidden costs that destroy profit margins for small and medium clothing brands.
1. The Hidden Costs of Meta WhatsApp API
- Per-Message Charges: Meta charges between ₹0.50 to ₹0.90 for every single marketing or utility conversation.
- Strict Verification: Requires a registered company, GST certificate, and Facebook Business Manager verification that takes weeks.
- Message Template Approvals: You cannot send custom messages without Meta approving every word.
2. The DukaanBot Advantage
DukaanBot uses multi-device WebSocket technology directly connecting your phone to your cloud store:
- Flat ₹799/month: Unlimited messages, unlimited conversations, zero token fees.
- 10-Second Setup: Connect with QR scan or 8-digit pairing code from your normal phone.
- Zero Commissions: You keep 100% of your clothing sales revenue.